Asheville, N.C. — Jack Moser, president and CEO of McAllister Equipment Co., last month opened a new Volvo Rents franchise in Rockford, Ill. McAllister Equipment, in operation since 1955, has long been a Volvo construction equipment dealer.

“We were attracted to Volvo Rents because we've known for years that Volvo stands for quality,” Moser said. “Developing a rental business was the next logical step in growing our company here in Rockford. Because we know Volvo's products so well, it made perfect sense for us to expand our relationship with the brand.”

The new Volvo Rents center, an independently owned and operated franchise, carries a comprehensive line of essential equipment for the construction, commercial and industrial markets, as well as an extensive line of Volvo compact excavators and wheel loaders, and backhoe and skid-steer loaders.

Eric Puebla serves as the store's operations manager. The store employs a staff of seven; Moser expects to double the staff by the end of the year.

Asheville, N.C.-based Volvo Rents, No. 17 on the new RER 100, has 79 equipment rental centers open in North America, 70 centers in Europe (Spain, Portugal, Italy, Germany, Poland, and Austria), and one in its international region (Mexico).